The Social Files is a boutique agency for all things marketing in the Australian wedding industry.
Founded by Ella Zampatti, the blogger behind The White Files, it brings together commercial acumen and business mind with her love and passion for weddings.
Ella pairs her double degree in Commerce and Communications along with years of experience working in Public Relations and Social Media for a world infamous multinational in Melbourne with her love of the wedding industry on The Social Files. Ella brings her unique perspective of the industry, her distinct sense of style and business knowledge to all things that she does from brief through to execution for her clients. |

Ella's expertise in the industry has been called upon as a guest speaker at a number of events.
At the 'Side Hustle Success Stories' hosted by Party with Lenzo at General Assembly, Ella told her story of transitioning from working full time in the corporate world to launching The White Files and The Social Files. She has drawn upon her experience working in the corporate landscape in PR and Social Media for one of Australia's most infamous brands and pairs it with her intimate knowledge of the bridal industry to help brands achieve their business goals.
She has also talked about how to successfully navigate Influencer Marketing for The Right Fit - Australia's leading influencer platform.
At the 'Side Hustle Success Stories' hosted by Party with Lenzo at General Assembly, Ella told her story of transitioning from working full time in the corporate world to launching The White Files and The Social Files. She has drawn upon her experience working in the corporate landscape in PR and Social Media for one of Australia's most infamous brands and pairs it with her intimate knowledge of the bridal industry to help brands achieve their business goals.
She has also talked about how to successfully navigate Influencer Marketing for The Right Fit - Australia's leading influencer platform.